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REVIEW: Za True White Day Cream from The House of Shiseido


Review of Za True White Day Cream from The House of Shiseido

The Indian market perhaps the Asian market is abuzz with loads of whitening products and honestly I give a shit about fairness or whitening products but when you get back to work and see PR samples sitting on your testing table (yup the pati knows to keep my PR boxes on my testing table only) you have no choice but to sample the wares. I generally give reviewing these "whitening" products a miss but I have honestly read so much about Za that my curiosity got the better of me...

So I read the product carton back to back and top to bottom and you will be surprised at what I discovered...

I realized that when brands talk about "Whitening" what they (most of them atleast) mean is even skin and de-pigmentation and removal of patchiness... That of course is absolutely acceptable to me, to you and I am sure to many of us... I mean I really don't think its possible to alter someone's skin color with a cream (not till now at least; no idea about the future) but yes who doesn't want an even and smooth skin... I do!

So I went ahead and tried the cream, I wore it for exactly a week and I was seeing a difference. I had been getting a little darkness around my nose and my lips, but after using the cream I could genuinely see a difference to those problem areas. Of course the darkness/pigmentation hasn't exactly disappeared but its lightened to a great extent and doesn't look that obvious anymore... I liked the cream for this...

Price of Za True White Day Cream

It costs INR 999/- for 40 gms

Texture wise, Za True White Day Cream is light and very fluffy and get absorbed almost immediately into the skin. However, it I have noticed makes me sweat. I mean it makes my face sweat... Ouch! Not a nice thing to happen :/ So I was wondering if I'd like it better during the colder months...

Also, for people with dry skin, this might not prove to be very moisturising, but I am betting that its perfect for lovelies with normal skin.

Fragrance wise, its got a subtle, understated, classy sort of a smell that I like.

If you have dry skin, then you might want to skip this, but for beauties for Normat to Oily skin, it could just be perfect!

Other skincare reviews that you may like

P.S. Product sent by PR for consideration. However, my review is honest and is in no way biased.


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